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Reply To: | Academy of Legal Studies in Business (ALSB) Talk |
Date: | Tue, 30 Oct 2007 12:15:20 -0600 |
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I just taught consideration in class today!
Here's another idea - consideration doesn't have to come from the
person who's receiving the benefit under the contract. So if the
baseball player steals a base - (assuming the player isn't otherwise
legallly obligated to steal the base) is that valid consideration given
in exchange for the taco?
Susan Park
Special Lecturer, Legal Studies in Business
College of Business & Economics
Boise State University
Boise, ID 83725
(208) 426-3070
>>> Terence Lau <[log in to unmask]> 10/30/2007 11:49 AM
>>>
A student asked me today if Taco Bell's free taco giveaway from 2 pm to
5
pm today is a contract or a gift (see
http://mlb.mlb.com/mlb/fan_forum/tacobell/). My initial read is that
this
is a gift, since consumers have provided no consideration for the free
taco (the free tacos are conditioned on a base being stolen in the
World
Series). It's also not a contract because promotional materials such
as
advertisements are not offers to contract. On the other hand, driving
to
a taco bell and waiting in line may be consideration, and is certainly
legal detriment. Additionally, in looking at the terms and conditions
of
the promotion, I dare say that Taco Bell may have created a contract,
because the T&C include language such as "by participating, consumers
agree..." and including waiver of liability, which is adequate
consideration to support a contract. Does anyone else have a different
read on this? My take is that Taco Bell is offering a unilateral
contract
and must perform by giving away free tacos, subject to the limitations
it
has imposed in its T&C (limit one per customer, management can refuse,
etc.)
_____
Terence Lau
Assistant Professor, Business Law
Management and Marketing Department
University of Dayton
[log in to unmask]
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