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September 2012

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Subject:
From:
"Gershuny, Pam" <[log in to unmask]>
Reply To:
Academy of Legal Studies in Business (ALSB) Talk
Date:
Thu, 6 Sep 2012 05:57:13 -0500
Content-Type:
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Free of charge and easily accessible on the web?  Yea!  


-----Original Message-----
From: Academy of Legal Studies in Business (ALSB) Talk on behalf of [log in to unmask]
Sent: Wed 9/5/2012 11:19 AM
To: [log in to unmask]
Subject: Re: Business school and ethics: Can we train MBAs to do the right thing? - Slate Magazine
 
All,
         I am biased because I've been applying the behavioral 
psychology literature to my securities law writing for 20 years, but 
I couldn't help but agree that behavioral ethics may be the "next big 
thing" in ethics education, though, like everything that has gone 
before, it is unlikely to change the world as we know it.

         A decade or so ago I used basic behavioral concepts to 
examine the Enron debacle in the ABLJ:  Robert A. Prentice, Enron: A 
Brief Behavioral Autopsy, 40 American Business Law Journal 417-444 (2003)

         And then I wrote an article about teaching behavioral 
ethics:     Robert A. Prentice, Teaching Ethics, Heuristics, and 
Biases, 1 Journal of Business Ethics Education 57-74 (2004).

         I have incorporated these into a chapter of the old Dryden 
business law textbook that John Allison & I now publish through our 
local university bookstore and into a chapter of ROBERT PRENTICE, THE 
ETHICAL AND LEGAL ENVIRONMENT OF ACCOUNTING (5th ed. Cengage).

         In a month or so,  the McCombs School of Business here at UT 
will roll  out a video ethics series ("Ethics Unwrapped") which will 
include  several 5-minute videos covering key topics within the 
overall umbrella of behavioral ethics.  They will be free of charge 
and easily accessible on the web.

Robert Prentice
UT-Austin
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              
 
      
  
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              
 
      
   
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              
 
      
   
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              
 
      
   
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              
 
      
   


At 10:42 AM 9/5/2012, Petty, Ross wrote:
>Interesting article, Martha.  I think we have always done a good job 
>teaching legal issues and most textbooks today have a chapter on the 
>various ethics theories so we can teach how they might apply to 
>various common scenarios.  What this article points out is that we 
>(and business schools generally) are missing the behavioral 
>side.  Our students often want to think the best about people and 
>are trusting.  If they understand that even generally good and moral 
>people are likely to slip up under particular circumstances, they 
>are more likely to pay attention when we talk about the importance 
>of a compliance program (often called an ethics program).  Some of 
>this seems based on individual behavior such as behavioral economics 
>and some is based on behavior in organizations and incentives, peer 
>pressure etc.  We could even integrate behavioral concepts into 
>specific legal topics.  I remember an old HBS article on why 
>managers give in to price fixing.
>So textbook authors, this would be a great addition or if anyone 
>knows of good sources for this, I suspect some on the listserve 
>would be interested.
>
>Ross D. Petty
>Professor of Marketing Law and Faculty Scholar
>Babson College
>Division of Accounting and Law
>Babson Park, MA 02457 USA
>781 239 5529
>
>From: Academy of Legal Studies in Business (ALSB) Talk 
>[mailto:[log in to unmask]] On Behalf Of Marsha Hass
>Sent: Tuesday, September 04, 2012 10:42 AM
>To: [log in to unmask]
>Subject: Business school and ethics: Can we train MBAs to do the 
>right thing? - Slate Magazine
>
>
><http://www.slate.com/articles/business/the_dismal_science/2012/09/business_school_and_ethics_can_we_train_mbas_to_do_the_right_thing_.html>http://www.slate.com/articles/business/the_dismal_science/2012/09/business_school_and_ethics_can_we_train_mbas_to_do_the_right_thing_.html
>
>-- Shared using Google Toolbar

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