Thanks Robert. Keep us posted on the videos.
Ross D. Petty
Professor of Marketing Law and Faculty Scholar
Babson College
Division of Accounting and Law
Babson Park, MA 02457 USA
781 239 5529
-----Original Message-----
From: Academy of Legal Studies in Business (ALSB) Talk [mailto:[log in to unmask]] On Behalf Of [log in to unmask]
Sent: Wednesday, September 05, 2012 12:19 PM
To: [log in to unmask]
Subject: Re: Business school and ethics: Can we train MBAs to do the right thing? - Slate Magazine
All,
I am biased because I've been applying the behavioral psychology literature to my securities law writing for 20 years, but I couldn't help but agree that behavioral ethics may be the "next big thing" in ethics education, though, like everything that has gone before, it is unlikely to change the world as we know it.
A decade or so ago I used basic behavioral concepts to examine the Enron debacle in the ABLJ: Robert A. Prentice, Enron: A Brief Behavioral Autopsy, 40 American Business Law Journal 417-444 (2003)
And then I wrote an article about teaching behavioral
ethics: Robert A. Prentice, Teaching Ethics, Heuristics, and
Biases, 1 Journal of Business Ethics Education 57-74 (2004).
I have incorporated these into a chapter of the old Dryden business law textbook that John Allison & I now publish through our local university bookstore and into a chapter of ROBERT PRENTICE, THE ETHICAL AND LEGAL ENVIRONMENT OF ACCOUNTING (5th ed. Cengage).
In a month or so, the McCombs School of Business here at UT will roll out a video ethics series ("Ethics Unwrapped") which will include several 5-minute videos covering key topics within the overall umbrella of behavioral ethics. They will be free of charge and easily accessible on the web.
Robert Prentice
UT-Austin
At 10:42 AM 9/5/2012, Petty, Ross wrote:
>Interesting article, Martha. I think we have always done a good job
>teaching legal issues and most textbooks today have a chapter on the
>various ethics theories so we can teach how they might apply to various
>common scenarios. What this article points out is that we (and
>business schools generally) are missing the behavioral side. Our
>students often want to think the best about people and are trusting.
>If they understand that even generally good and moral people are likely
>to slip up under particular circumstances, they are more likely to pay
>attention when we talk about the importance of a compliance program
>(often called an ethics program). Some of this seems based on
>individual behavior such as behavioral economics and some is based on
>behavior in organizations and incentives, peer pressure etc. We could
>even integrate behavioral concepts into specific legal topics. I
>remember an old HBS article on why managers give in to price fixing.
>So textbook authors, this would be a great addition or if anyone knows
>of good sources for this, I suspect some on the listserve would be
>interested.
>
>Ross D. Petty
>Professor of Marketing Law and Faculty Scholar Babson College Division
>of Accounting and Law Babson Park, MA 02457 USA
>781 239 5529
>
>From: Academy of Legal Studies in Business (ALSB) Talk
>[mailto:[log in to unmask]] On Behalf Of Marsha Hass
>Sent: Tuesday, September 04, 2012 10:42 AM
>To: [log in to unmask]
>Subject: Business school and ethics: Can we train MBAs to do the right
>thing? - Slate Magazine
>
>
><http://www.slate.com/articles/business/the_dismal_science/2012/09/busi
>ness_school_and_ethics_can_we_train_mbas_to_do_the_right_thing_.html>ht
>tp://www.slate.com/articles/business/the_dismal_science/2012/09/busines
>s_school_and_ethics_can_we_train_mbas_to_do_the_right_thing_.html
>
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