David

See this week's Time.  There is an interview with the original and  
present CEO of Starbuck's called "Starbuck's Can Smell Growth,"  In  
it he speaks of, among other things, their perception of the  
difference between the Starbuck's and Seattle's Best brands and their  
commitment into making SB the breakfast brand of fast food places.



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Mark C. Smith
American Studies and History
University of Texas